TRIALS

TRIALS

Ferndale Project is the experimental arm of Eastern Market Brewing Co. and Elephant & Co. Since opening in 2020, the Ferndale community has given incredible support and valuable feedback, helping us fine-tune what works best and what doesn’t.

We’ve introducing A/B testing of our beer and food. Our products will be released in pairs, and customers can vote for their favorites. This hands-on feedback is essential to shaping our growth.

The feedback we collect from you, our community, will be analyzed and used to adjust future recipes. Whether we're tweaking a current offering or creating something completely new, your input will be the driving force behind our decision-making.

The refined recipes based on your feedback, they’ll be scaled for broader release. Thanks to your contributions, your favorite experiments will be distributed through Eastern Market Brewing Co. and in our Elephant & Co. locations.

Beer

Beer

CLEAR v. HAZY

Explore our third trial featuring the experimental hop HBC 1019. Compare the hazy NEIPA brewed with our house ale yeast showcasing the hops juicy notes to the clear Cold IPA brewed with lager yeast, delivering crisp citrus flavors and share your favorite!

Beer

Beer

Cherry blossom v. orange Blossom

Fruit Blossom Project. It’s not an IPA and it's not a sour. Inspired by Lemon Blossom, one of our biggest summer hits at Eastern Market Brewing Co, we’re thinking about turning it into a year-round series and pitching it to our grocery partners, but we need your help to nail the next flavor.

FOOD

FOOD

BUTTERNUT BACON JAMBORI

Our latest pizza creation combines two unique flavors in one pie! Now it's up to YOU to decide which side comes out on top.

On one half, we’ve got the Apple side, featuring Wunderboi pizza dough, Wisconsin brick cheese, smoked Gouda, fresh apples, and a rich bacon jam. On the other half, there's the Butternut side, made with Wunderboi pizza dough, Wisconsin brick cheese, smoked Gouda, a smooth butternut squash purée, crunchy pepitas, and a drizzle of honey.

Head to our website to vote for your favorite side and help us choose which flavor will earn a spot on the Elephant & Co menu!